Science Manuscript
Google culture research project was low-key online by Jonn
Challenges the way people learn about history
Last year, the oldest manuscript of the bible the Dead Sea scrolls “after repair again after the Israel museum in Jerusalem on display again, in for a visit to the first 12 months will attract millions of visitors. September this year, the museum and opened a about the Dead Sea scrolls “web site, the site is in three and a half days of the opening time attract millions of tourists online.
This ancient volume contains Hebrew bible this the most important historical documents, although many ancient volumes of fragments in the museum in Israel can see, but ordinary people to want to see the complete ancient volume documents, will not be easy. Israel and Google company cooperation through the museum, use the most advanced image scanning system of ancient involved in scanning. Now, all of the world through the Internet visitors can watch the ancient volumes.
In February, Google has announced that its “art plan” official online. The plan will be through the advanced software and network technology, with hd video show the exhibition and art, art lovers never leave home can through the computer free tour the world various top art museum and the museum. The first batch of and “Google art project” the art of cooperation 17 home stadium. The Google help Israel museum will be the Dead Sea scrolls “digital just the” art plan “part of the promotion strategy.
Now, Google is planning to launch a more huge cultural project-Google institute of culture. “Google art plan” became the Google culture study involved numerous cultural part of the field. Google culture institute plans to the museum, university will be the world, archives and some other collection of art is to show Internet users with digital way.
Google culture research institute will start next year, the institute will be headquartered in Paris world art center, and it will become Google headquarters connection western and eastern Europe, the Middle East, Africa region’s cultural “central”. Once Google cultural institute in Paris officially built, along with art gallery form will also show how they make a digital art culture of the world.
Google culture research institute of the plan is the first with the French Versailles palace cooperation, make a description of the French manor history art gallery. In addition, along with Africa also launched a series of nelson mandela foundation cooperation plan. Other plan will then told.
Google officials say cultural institute, in addition to the museum and archive cooperation besides, engineers will also develop a set of standard tools. The museum of art can use this tool, will the digital collection. This way, even if small private art collection can also will be the art treasures exhibited go online, so as to achieve more traffic.
Google also plans to invite art museum’s feature films on a celebrity, and place them on a YouTube online. They said, because the program involves culture and science and technology field, Google more as engineers or technical personnel’s role, not professional historians or artists. Therefore, in order to better in the cultural field for the user to provide services and experience, they have to invite more cultural celebrities or experts to join the scheme. However, Google in this respect but repeatedly suffers setbacks. Earlier, a French for Google’s a digital project to court, ask Google compensation for hundreds of millions of euros, and said: “we’re not going to make a big company in order to meet their own interests and plundered our cultural heritage, whether this is how much more friendly, scale American company.”
In order to avoid these legal proceedings, Google institute of culture activities as far as possible with Google other business activities apart, also minimize the use of Google a company logo. For example, this time the Dead Sea scrolls “digital project, Google company provide the technical support and in its server the Dead Sea scrolls” web site, but the company has very low-key in site in order to very small font marked “powered by Google (by Google drive)”.
Google culture to the head of the institute, said Google institute of culture provides the service is no pay, Google headquarters to profit from it and not very hopeful. But at the same time, the institute also admitted that the company’s action is not only out of charity and build a good doing public relations. The plan to some extent or comply with the investment logic: web site have high levels of the content, natural to web sites and users. If a company to a web site and investment user plan, of course, there will be a certain return.
But, also some question, museums and nonprofit art venues and to profit for the purpose of Google company go too close, isn’t it good. American museum of the association of an official said, sponsored by the company art activities is not new. He think Google this plan will be in the breadth and depth of the change in the traditional sense of the museum and sponsor relationship, the museum should make good use of that relationship.
About the Author
Jonn a professianl writer, it provides the high quality products, such as Beauty Spa Equipments Manufacturer, Laser Tattoo Removal Machines, Ultrasonic Cavitation Slimming Machine, and many more.
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January 16, 2012 2:06 pm 
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